I AM is a digital production agency. As a company, we make everything from animation films to microsites, web apps, mobile phone applications, content marketing and traditional advertising.
"Storytelling is joke telling. It’s knowing your punchline, your ending. Knowing that everything you’re saying from the first sentence to the last is leading to a singular goal and ideally confirming some truth that deepens our understanding of who we are as human beings."- Andrew Stanton, writer of Toy Story and Wall-E
"JERRY: So, we go to NBC, we tell them we’ve got an idea for a show about nothing. GEORGE: Exactly. JERRY: They say, “What’s your show about?” I say, “Nothing.” GEORGE: There you go. JERRY: I think you may have something there."- Seinfeld, "The Pitch" episode
"Customers don’t buy shoes from TOMS, they buy a story. Customers connect with the company’s mission—donating a pair of shoes for every pair sold—and want to participate."- Blake Mycoskie, founder of TOMS
"Rubber duck debugging, rubber ducking, and the rubber duckie test are informal terms used in software engineering to refer to a method of debugging code. The name is a reference to a story in the book The Pragmatic Programmer in which a programmer would carry around a rubber duck and debug their code by forcing themself to explain it, line-by-line, to the duck"- Wikipedia, Rubber duck debugging article
"A little retrospection shows that although many fine, useful software systems have been designed by committees and built as part of multipart projects, those software systems that have excited passionate fans are those that are the products of one or a few designing minds, great designers."- Fred Brooks, The Mythical Man-Month